The Gen Z Economy Report Has Landed – Here’s What You Missed!
Today, we officially launched The Gen Z Economy Report: Cash, Culture & Clout – a powerful deep dive into how South African Gen Z’s are navigating money, work, and brand relationships in their own bold, unfiltered way. Streaming live from...
The Gen Z Economy report: New study reveals the hustle, habits and hidden power of SA’s young consumers
Johannesburg: Cash is king, credit is hard to come by and side hustles often bring in more than 9-to-5 jobs. That’s life for many young South Africans. But Gen Zs are not sitting back waiting for a break. They’re making...
The Social Safari: How Brands are Winning on Social Media in South Africa
In the wild world of social media, brands are the ultimate predators, stalking their prey (read: potential customers) with precision and flair. South Africa, with its vibrant mix of cultures and a tech-savvy youth population, has become a thrilling battleground...
AI: The New Social Baddie for Gen Z and Brands
AI has become Gen Z’s go-to digital ‘Baddie’. Whether they’re fine-tuning their Instagram selfies or vibing with virtual influencers on TikTok, Gen Z is all about using AI to keep their online game strong. But the big question is: how...
Youth Activations in SA; How brands can nail their campus game!
If you’ve ever wondered how brands can rock the campus scene in South Africa, you’re in for a treat. From Jozi to Cape Town and everywhere in between, youth brand activations are turning heads and making wave, and we have...
The Gen Z Chronicles: What Really Matters
Hey there, fellow Earth dwellers! It’s your friendly neighborhood Gen Z friend here, Thabiso Gcabashe (Account Manager at Student Village), ready to spill the tea on what really matters to this cool crew, and how that’s shaking up the game...
2024 Design Trends You Can’t Miss
Welcome to the colorful, dynamic world of 2024 design! Design isn’t just about making things look good—it’s a language, a way to communicate visually using images, typography, shapes, textures, movement, size, and color. From branding to social media, the design...